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Alessandra Delgado
We supported the launch of Casa Alessandra Delgado, communicating the brand's new moment and reinforcing the designer's identity. The call to action included seeding design, brand experience, print design and more.
Services
Branding, Brand Experience
Segment
Furniture and Tapestry Design
Bespoke design
Among the actions developed for the brand, we can highlight the visit to the Punto e Filo carpet factory.
The brand experience for a select group began with the sending of a booklet with the graphics of the rugs created by Alessandra, material developed especially for the experience as a form of invitation.
In addition to the visit, guests were gifted with paintings made with exclusive tapestries.
PHOTOGRAPHY: ALESSANDRA DELGADO DESIGN
Textile experience
The guests were able to experience the textile experience behind the Minus Collection. During the visit, they had the opportunity to understand the meticulous carpet production process, from the selection of raw materials to the creation of truly unique pieces. View more.
PHOTOGRAPHY: RACHEL PONTES
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